One of the few bright spots for the GOP after the 2020 election was the shift of Hispanic voters towards the Republican Party. Not just in swing states like South Florida or South Texas but even in cities and counties in which the Republicans didn’t campaign.
The Mexican neighborhoods like Gage Park and Cicero, Illinois; the Puerto Ricans in North Philadelphia, Pennsylvania; and Dominicans in the Bronx and Queens, New York, all moved heavily to the right. Even Los Angeles County saw a 4-point bump towards Trump in 2020.
Some more establishment Republicans celebrated that they managed to get rid of Trump and gained a critical demographic they’d been attempting to win for decades.
Looking at 2022, Republicans are not only hoping to make further gains with Latinos but even use them to carry them to victory in key House and Senate races. They are rebranding the GOP as a party for white men into a multiracial working-class party. This new rebrand has not come with many policy changes, but I will return to that in a different Substack post.
Let’s look first at where things currently stand with Hispanics and the Democrat party.